Realtree, Santa Again Team Up On Official Camo of Christmas

Columbus, GA - This holiday season, Santa is ready to make an entrance you’ll never see coming. Realtree is proud to unveil the APX Santa Suit, a one-of-a-kind creation that blends classic holiday charm with Realtree's cutting-edge camouflage. Conceived and crafted by Realtree pattern artist Claire Stovall, the APX Santa Suit features meticulous attention to detail, from custom-designed camo buttons to a personalized camo belt buckle. Together, it captures the spirit of outdoor adventure with the holiday season’s magic.

This year, Santa will be sporting an all new suit in Realtree APX

Stovall's artistic expertise brings an innovative twist to the holidays, making the APX Santa Suit the centerpiece of Realtree’s 2024 holiday campaigns. Set to appear in a variety of ads showcasing must-have products—from hunting gear and apparel to kids' toys—Realtree's “Camo Santa” is here to surprise and delight. Known for blending into the natural surroundings, Realtree camo is now making a bold statement, combining the outdoor lifestyle with festive cheer.

Santa’s suit was conceived and crafted by Realtree pattern artist Claire Stovall

The Camo Santa idea began as a playful experiment three years ago. Since then, Realtree has made this holiday character a tradition, with licensed partners eagerly joining in to have their products featured in the holiday campaign. Leading brands including Otterbox, HeyDude, Crocs, Filson, ScentLok, DSG, SkullCandy, 1888 Mills, Little Bipsy and others have all partnered in this year's holiday content, creating an eclectic mix that embodies the spirit of adventure, fun, and functionality.

Santa’s new suit proves that you can stand out even while blending in.

Realtree’s founder and CEO Bill Jordan said, “For me, this has been lots of fun! Our motto here is ‘Family, Friends, and the Outdoors.’ We’ve been able to make this a tradition, and as a father, and now a grandfather, we’re approaching a very special time of year. Getting to see some of our own employees’ children meeting “Camo Santa” has put some big smiles on faces and, you know what, with everyone so busy and running around, sometimes things like this help you stop and enjoy the moment. Hopefully this puts smile on kids’ faces and sticks with the big kid inside all of us this Christmas.”

CHECK OUT OUR LATEST CAMO PATTERN: REALTREE APX

The APX Santa Suit brings the best of Realtree’s design expertise to life, showing that Realtree can stand out even when designed to blend in. Camo Santa has kept a tight schedule and is scheduled to be seen in and around Columbus as Realtree participates with the local “Shop with a Cop” event to be held December 12th, 2024, followed by a fourth annual First Responder’s luncheon hosted at Realtree’s HQ on December 13, 2024. Unconfirmed reported have also advised that Camo Santa has been spotted at numerous Waffle House locations in and around town.

The APX Santa brings the best of Realtree’s design expertise to life.

Realtree invites everyone to keep an eye out for this exclusive holiday campaign and discover the magic of Realtree’s “Camo Santa” as he showcases an exciting range of products for outdoor enthusiasts and families alike. Visit Realtree’s social media channels and website for a glimpse into the world of Realtree Camo-inspired holiday cheer.